Since 2017, CIANA has created custom lighting fixtures for the ‘most luxurious temples, grandeur hotels, exclusive restaurants, exquisite homes, and opulent spaces’. In the last six years, they have found untapped resources that have allowed them to create the quality pieces that they are synonymous with on a much larger scale. Because of this development, they felt it was time for their brand to reflect the direction they are heading.
“Our exploration into worldwide craftsmanship, manufacturing, and technology has led us to Europe, Asia, Egypt, and South America. Our skill-sets are maturing and we wanted our branding to mimic this growth.” (B. Burbidge)
Even though the look of their brand has changed, the focus on their people, partners, clients, and products will remain firmly intact. B. Burbidge says, “We have learned a lot about ourselves, our clients, and our possibilities.” The company cites that their new logo, color scheme, and tagline ‘Lighting Elevated’ relay that exploration through light and the life-centered approach to illumination.
The company’s revamped website, cianalighting.com, includes in-depth information on their process from conception to completion and their increased capacity. Burbidge states, “We have taken a clean, modernistic approach to the design and user experience. The site now reflects the connection we have towards light and the passion we have in bringing it to life. We feel that visually, our clients will now be able to better experience who we are and who we always have been.”
The company will continue to focus on being a ‘positive light for change’ as they create and restore the custom pieces that will light the lives of those around them.
